Launched in 2018, JPISAB is an independent, non-profit organization dedicated exclusively to discovering and unlocking the power of plant-based nutrition.

Our mission is to study and understand the role of plant-based nutrition in human health and enhance public awareness about it.

To accomplish our mission, the JPISAB strategy is based on 4 Cs:
Launched in 2018, JPSI is an independent, non-profit organization dedicated exclusively to discovering and unlocking the power of plant-based nutrition.

Our mission is to study and understand the role of plant-based nutrition in human health and enhance public awareness about it.

To accomplish our mission, the JPSI strategy is based on 4 Cs:

Dr. Tulzer graduated from the Medical School at the University of Vienna, Austria in 1983. Following his residency in General Medicine and Pediatrics in Austria, he trained in Pediatric Cardiology at The Children’s Hospital of Philadelphia, at Children’s Hospital of Boston, Harvard Medical School (interventional cardiology), at the University Hospitals in Bonn, Germany and Vienna, Austria.
Read more
Dr. Suk Cho is a distinguished leader in scientific research and product development, with over 35 years of experience in nutritional and consumer packaged goods industries. He holds a PhD in bio-organic chemistry from Emory University and brings additional expertise in product development and human nutrition.
Read more
Dr. Stephen Ives is a Professor and Chair of the Department of Health and Human Physiological Sciences at Skidmore College. He earned his Ph.D. in Exercise Physiology from the University of Utah and completed a postdoctoral fellowship in Geriatrics at the Salt Lake City VA Medical Center.
Read more
Hitesh Chauhan is Director of Product Development and Innovation at Juice Plus. He began his scientific career at the University of Leeds where his industry funded PhD research investigated the Molecular mechanisms of glucose uptake, insulin sensitivity and implications in diabetes. His initial research career focused on Healthy Aging.
Read more
Dr. Tulzer graduated from the Medical School at the University of Vienna, Austria in 1983. Following his residency in General Medicine and Pediatrics in Austria, he trained in Pediatric Cardiology at The Children’s Hospital of Philadelphia, at Children’s Hospital of Boston, Harvard Medical School (interventional cardiology), at the University Hospitals in Bonn, Germany and Vienna, Austria.
Read more
Dr. Suk Cho is a distinguished leader in scientific research and product development, with over 35 years of experience in nutritional and consumer packaged goods industries. He holds a PhD in bio-organic chemistry from Emory University and brings additional expertise in product development and human nutrition.
Read more
Dr. Stephen Ives is a Professor and Chair of the Department of Health and Human Physiological Sciences at Skidmore College. He earned his Ph.D. in Exercise Physiology from the University of Utah and completed a postdoctoral fellowship in Geriatrics at the Salt Lake City VA Medical Center.
Read more
Hitesh Chauhan is Director of Product Development and Innovation at Juice Plus. He began his scientific career at the University of Leeds where his industry funded PhD research investigated the Molecular mechanisms of glucose uptake, insulin sensitivity and implications in diabetes. His initial research career focused on Healthy Aging.
Read more